Well, I hope that everyone is having a great summer and I hope everyone is either selling or marketing some of their art.
You know we have talked about art fairs and we have talked about art contest but have you thought about teaching some art class over the summer.
And I don't mean classes for six weeks. I am talking about classes that are a one day session.
Having a one session class will give you the opportunity to market on facebook and surrounding areas.
Usually , these are 2 hour night class for working people or Saturday classes.
And you can have two to three hours classes in the morning for the retired or teachers.
Now you have to consider the marketing strategy.
Face book, flyers. swap shops,etc.
In your search engine on face book type what ever the community you live in or city you live and place swap shop after the city name.
You will find a lot of people on these but you will have to join.
So join and you won't believe the inboxing you will get.
Flyers . make up a flyer for your art class and place them in gas stations , church bulletin boards,
courthouse bulletins, and even hospital or doctors offices.
Even banks will let you place them sometimes.
I would certainly start locally.
This is how you do it.
Marketing:
Post it on your status on face book to all your friends.
:List as a one time fee and you will supply the paint.
Send a share discount. If you share this post you will get a 5 dollar discount off the lesson fee.
Make sure you have a email and contact on your students.
In your status post of the art class always include a picture of the painting you are going to paint..
Also include your name and number .
Ask them to inbox you a message so you can friend them on face book in order they get your other post of art class.
Send a share discount. If you share this post you will get a 5 dollar discount off the lesson fee.
Some students will really be interested and end up being repeaters .
If they like the class and are learning something they will be repeaters and come back.
They will be clientele for future serious art classes.
The others will only want to come on various occasions like to paint a football icon the razorback,
Santa Claus, and witch shoes etc for special occasions.
This group will want refreshments and with no supplies needed. But you can also have a great clientele from this group..
So put them in two marketing list serious and gamers.
Posting:
Also when you post on face book also post on face book swap shops.
Place your notice 2 weeks ahead.
Say , Get registered to get your spot.
Also , keep going back every 3 days to post , So (put the Number) many days left to sign up seating is limited.
Make it exciting and fun that is what will get them to your art class.
Supplies:
Buy the basic paint, we are talking about acrylic in bottles, black white red yellow green orange violet blue
SAX arts and crafts is the cheapest I have found and you can set up an account and order online.
You will have to teach them how to mix to get various colors .This is an effort to build up your
student fans(That is what I call it.)
Eventually you can buy the regular painting colors. And give them as gift or door prizes to your serious customers.
With the gamers you can have some kind of door prize. I don't suggest art paintings because you want them to come back to paint some of these later.
And when they come they will have a bunch of friends to come with them and that's more seats filled.
Another art supply that is cheap is Misterart.com you can buy these in bulk and cheap.
Have novelties for your gamers like Masks for marty gras, Witches fingers for halloween, etc. you can always think of something cheap.
Hope this will help and good luck.
Next post is of my blue chair painting adult class.
